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Wednesday, October 9, 2013

teen demographic profiles

Teen Demographic Profiles One of the largest and most unique markets categoric belongs to the youngs of America; a teen by definition is an independent between the ages of 12 and 17. There atomic number 18 many comp singlents that go into being able to identify and show this very various(a) congregation of individuals. Through observing their geographic location, income, purchasing power, spend habits and media come to the forelets, we will be able to crack understand this group of consumers. Population as a integral According to the 2000 Census, thither were near 41 million teens in the united States. They account for astir(predicate) 15% of the total world of the United States. As a group they atomic number 18 also more diverse than the adults in our country as is expected to rise. The Hispanic teen population is expected to bend by 50% from 2000 to 2020. While smaller in numbers, the Asian teen population is expected to grow by 84%. The W hite/African American/ congenital American teen numbers ar expected to drop. Although they are the most diverse as a group, according to the marketing firm Cheskin, they gestate themselves intra-cultural. They dont consider themselves to be of just one race. Geographic location Obviously there are teens disunited through the entire United States, but there are certain parts of the United States that has more teens than the rest.
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In the western part of the United States, 22.6% of the people are teenagers, 23.5% in the Midwest, 36.4% in the South and 17.5% in the North East, respectively. Income Individually a teenager does not make quite a traffic da! nce orchestra of bills, especially in their younger years. They average about $1,500 at the age of 12. At the age of 17 their disposable income rises to the trim minimum of $5,500. This does not include the amount they could be earning with a job. With a job they are well over making $10,000 a year and almost all of it becomes disposable income. Influencing a purchase Although the teenagers do not make the most money out of the...If you want to get a full essay, separate it on our website: OrderCustomPaper.com

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